Midlands State University in conjunction with ZimTrade held a one-day export awareness seminar on the 29th of November 2018 at the University’s Gweru Main Campus. The workshop’s principal objective was to impart knowledge and provide critical information to local business people who wish to venture into the export business.

Addressing delegates who attended the seminar, the MSU Executive Dean of Commerce, Dr Shepherd Mupemhi noted that there are many new and seasoned business people, farmers and industrialists who suffer inconveniences and lose business due to lack of knowledge and adequate information regarding the export business.

‘We should be equipped with the relevant knowledge and information which we can impart to our students and our families,’ said Dr Mupemhi.

In his presentation ZimTrade Regional Manager, Mr Similo Nkala outlined ZimTrade’s services and highlighted numerous opportunities that have been identified in the country’s export business.

‘We have what is known as the Zimbabwe Trade Information Portal, It guides you on any trade-related information. You can find out market research information, for example, about certain products or any other trade-related information,’ he said.

The seminar was held as part of an ongoing seminar series by ZimTrade which began in 2017 and is designed to enhance knowledge among university students, lecturers and the business community, with regards to the opportunities available in Zimbabwe’s export business.

The seminar, which covered topical issues in the export business such as the facilitation of exports, the role of banks in supporting exports and the use of market analysis tools was attended by representatives from Zimbabwe Revenue Authority (ZIMRA), Nedbank, industrialists, local business people, students, academics and researchers.


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