Staff Profile

/Ms Cynthia Mupfiga

Qualifications :

  • Mcom Marketing Strategy, Midlands State University •
  • Bcom Marketing Management, Midlands State University
  •  Post Graduate Diploma in Tertiary Education, Midlands State University


  •  Effectiveness of Customer Retention Strategies in Enhancing Company Performance,” Journal of Retailing and Distribution, 2015
  • Role of transportation in logistics. Pending Publication
  • An insight into the growth of new retail formats in Zimbabwe, Pending publication Current Studies: DPhil Candidate. MSU

Research Interests

  • Supply Chain Management Logistics Management Customer Relationship Management Retail Strategy

Community Engagement:

  • Affiliate Associate

University Service:

  • Faculty of Commerce Representative in Communication Skills committee
  • Faculty of Commerce Representative in Health and Safety committe

Suggest a correction

If you'd like to suggest a correction for this profile and you are the owner use the edit button button below. For corrections to another person's profile contact the Webmaster on the email or call ext 3132

Edit Profile